FORLA Montessori Kindergarten
2023
𒊹︎︎︎ Re-branding
𒊹︎︎︎ Visual Identity
For the FORLA Montessori Kindergarten, I was tasked with designing a new visual identity that celebrated the school's unique teaching method. Drawing inspiration from the Montessori philosophy of learning through play, I created a logo design that used building blocks to represent the foundational skills children learn in their early education.
To incorporate the previous logo's rainbow feature, I added a playful touch of color to the blocks, creating a rainbow effect that represented the sparks of inspiration that come with each learning experience. The new branding was designed to reflect the energy and excitement of the new campus in Taichung, Taiwan, while also honoring the school's rich history and tradition.
為「福樂蒙特梭利幼兒園」設計全新的視覺識別,我們被委託以設計呈現該校獨特的教學方法。從蒙特梭利的遊戲式學習理念中獲得啟發 (Inspiration),我們創造了一個以積木為元素的標誌設計,代表兒童在早期教育中所學習的基礎技能。
為了保留先前標誌的彩虹特色,我在積木上添加了一抹彩虹,營造出彩虹展現與靈感/啟發出現的一剎,象徵著每一次學習經歷中所帶來的啟發與活力。新的品牌形象旨在展現台中全新校園的活力,同時也尊重學校悠久的歷史與傳統。