For the 10th New Taipei City Literature Award, we were invited by the New Taipei City Cultural Bureau to create a branding design that would showcase the importance of literature in the community. Our team came up with a unique concept using the Chinese character "文" as the key visual.

We divided the character "人" from the bottom to symbolize that the culture of literature is built upon people. Our design was applied to all marketing materials, including posters, leaflets, brochures, and more. The final result is a visually comforting design that highlights the importance of literature in othe city.

---

_{為了第十屆新北市文學獎活動設計的活動主視覺形象。為展示文學在社區中的重要性，我們的團隊提出了一個獨特的概念，透過使用漢字「文」作為主視覺元素，並將漢字「人」從底部分開，象徵著文學文化是建立在人之上的。設計應用於所有的市場推廣材料，包括海報、傳單、小冊子等。最終的成果是一個視覺上令人舒適的設計，突出了文學在城市中的重要性。}

CONCEPT →